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Innovation Digital Program Lead

Date:  Sep 14, 2022

Israel, Petach Tikva

Job Category:  Product Management
Department:  Product & Technology

Who we are:

CyberArk (NASDAQ: CYBR) is the global leader in Identity Security. Centered on Identity Security, CyberArk provides the most comprehensive security offering for any identity – human or machine – across business applications, distributed workforces, hybrid cloud workloads and throughout the DevOps lifecycle. The world’s leading organizations trust CyberArk to help secure their most critical assets.


Your Team

This position is part of a growing market development team within CyberArk Innovation Labs.

At CyberArk Innovations Labs, we research, prototype, develop and build the next generation solutions that will help organizations to deal better with emerging and new problems in the world of Identity Security.


What will you do:


  • Deep understanding of the problem we are trying to solve including primary and secondary research of the evolving problem area.
  • Technical level understanding of our solution including architecture (high level), technical capabilities, deployment methods and use cases.
  • Develop and create bottom funnel content that will allow potential users to increase their awareness level around the problem and solution and communicate the technical and business value that our solution provides. Content can be technical blogs, podcasts, case studies, webcasts, and other types of content.
  • Understand the voice of our customers, market analysts and partners and communicate clearly to our Product Managers, Engineering and UX teams.
  • Work closely with Product Managers, Engineering Group Managers, UX and Designers to assess the next use cases of the solution.
  • Work closely with Business Development Reps, Technical Sales, and Strategic partners to increase the conversion rate of trial-based customers to active, happy, and paying customers.
  • Research alternative solutions that customers might use and work with the team on differentiators within our solution.


What you need to succeed:


  • You are a tech-savvy, smart technology consumer that enjoys understanding how things work.
  • You are a storyteller – and we will be eager to hear some of your stories…
  • You worked in the past couple of years for a technology SaaS B2B ISV in a product marketing, presales, or solution architect role and hopefully in the cyber security domain.
  • You understand developers, devops and secops engineers. “Understand” as in you know what a pipeline is, you are familiar with the concept of continuous integration and delivery, and you know what a SOC is.
  • You are a native English speaker or at least fluent in speaking and writing English – This is a must.
  • You are a good listener, and you can capture and summarize feedback quickly and effectively.
  • You are a team player. A real team player.
  • You can manage tasks and projects end to end. You can use a good advice but you’re not afraid of leading by doing.
  • You know the answer to the ultimate question of life, the universe and everything.


To learn more about CyberArk, visit, read the CyberArk blogs or follow on Twitter via @CyberArk, LinkedIn or Facebook.



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