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Business Development Representative

Date:  Mar 2, 2023

US - Massachusetts, Newton

Job Category:  Marketing
Department:  Marketing / Busines Development

Who we are: 

CyberArk (NASDAQ: CYBR) is the global leader in Identity Security. Centered on privileged access management, CyberArk provides the most comprehensive security offering for any identity – human or machine – across business applications, distributed workforces, hybrid cloud workloads and throughout the DevOps lifecycle. The world’s leading organizations trust CyberArk to help secure their most critical assets. To learn more about CyberArk, visit our CyberArk blogs or follow us on TwitterLinkedIn or Facebook


The Role:  

CyberArk is looking for a Business Development Representative (BDR) to lead customer acquisition for new and emerging products in the DevSecOps space. As a BDR in this emerging area, you will work across marketing and CyberArk labs to help uncover new opportunities, develop customer relationships, and cross sell while meeting/exceeding monthly activity targets. This position requires aggressive identification and qualification of new business opportunities/prospects through cold calling, email, lead list follow up and cross selling within the customer base. Prior lead generation, sales prospecting and business development experience is preferred.


What You Will Do:  

  • Know our target user and buyer personas inside and out and be able to communicate the Why, How and What of our solutions that address their needs
  • Be the customer perceived value owner on the team
  • Develop the sales strategy with our product, marketing, and market development leads
  • Analyze digital marketing generated leads (inbound) to identify potential intervention flows and contact methodology
  • Work with engineering and product teams to implement engagement features that will help communicate and disseminate value to users
  • Identify potential targets based on leads, service data, and external tools
  • Reach out to potential users and customers directly through email, phone, and other methods
  • Develop KPIs and metrics to allow continuous assessment of effectiveness


How You Will Stand Out From The Crowd:

  • 2-3 years’ experience in SaaS B2B sales, preferably in a product-led go to market (GTM) team.
  • Experienced with productivity tools, sales & marketing and SaaS monitoring tools.
  • Strong verbal and written communication skills
  • Works well in a matrix organization
  • Self-motivated / self-started
  • Customer first in all you do
  • Bachelor’s Degree is required


CyberArk is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.



Nearest Major Market: Boston

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