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AWS Global Marketing Manager

Date:  Jul 29, 2022


Job Category:  Marketing
Department:  Marketing / Busines Development

Who we are:

CyberArk (NASDAQ: CYBR) is the global leader in Identity Security. Centered on privileged access management, CyberArk provides the most comprehensive security offering for any identity – human or machine – across business applications, distributed workforces, hybrid cloud workloads and throughout the DevOps lifecycle. The world’s leading organizations trust CyberArk to help secure their most critical assets. To learn more about CyberArk, visit our CyberArk blogs or follow us on Twitter, LinkedIn or Facebook.


What you will do:

CyberArk is seeking an AWS Global Partner Marketing Manager located in the U.S. This role will work closely with the global channel sales team to plan and manage marketing programs and activities to grow our business through and with AWS. Reporting to the Director of Global Partner Marketing, the ideal candidate brings experience creating lead generation strategies, including multi-touch campaigns, digital marketing and in-person and virtual events.


Success in this role will require a strategic mindset, demand generation creativity, project management expertise, and detailed communication skills. In addition, this role must show a proven ability to work with sales, channel, marketing peers and other functional areas across the organization and various time zones.


What you need to succeed:

  • Develop and manage the marketing strategy to drive new business and customer expansion through and with AWS
  • Drive cohesive alignment of  marketing plans with corporate & regional go-to-market strategy and priorities
  • Work closely with regional marketing to plan and engage in local AWS events and activities
  • Work closely with global campaigns team to ensure AWS plan is fully integrated
  • Manage co-marketing participation in the AWS Seller GTM Program; measure impact of marketing investment and activities selected and executed through this program
  • Set up lead follow up tactics with CyberArk Sales Development Representatives
  • Collaborate with marketing peers to create collateral, promotional materials and social outreach strategies to build awareness for CyberArk solutions available on the AWS Marketplace
  • Collaborate cross-functionally with marketing, legal, procurement, operations, and finance in support of executing marketing activities


How you will stand out from the crowd:

  • BA/BS Degree or relevant work experience required.
  • 6 to 8 years of marketing experience, primarily focused on strategic marketing planning, demand generation, digital marketing and event management preferably in the information or cybersecurity space
  • 5+ years of experience marketing with and through channel partners and/or with the Amazon Partner Network
  • Demonstrated experience managing and implementing integrated campaigns with and through partners
  • Strong communication and leadership skills to build consensus and project manage across other stakeholders


CyberArk is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.


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